May 13, 2025
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AI & Research
Managing AI Agreeableness in Qualitative Market Research: Risks and Strategies
AI agreeableness poses a confirmation bias risk in research; learn about techniques researchers can use to counteract this and ensure more objective findings.
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April 30, 2025
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AI & Research
AI Analysis of Large Qual Datasets: How Big is Too Big for Reliable Qualitative Insights?
An exploration of practical limits of context windows in qualitative market research
April 23, 2025
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AI & Research
Expanding Horizons: Large Context Windows and Enhanced AI Capabilities in Research
Expanded LLM context windows enable coherent analysis of entire transcripts or multiple sessions, overcoming fragmentation and unlocking deeper insights in qualitative research.
April 15, 2025
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AI & Research
Qualitative Research in the Age of AI: A series exploring AI for Qualitative Market Research
Introductory post to the AI in Research series. Exploring AI's role in augmenting qualitative research, focusing on potential beyond hype and human skills.
Recent Posts
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Managing AI Agreeableness in Qualitative Market Research: Risks and Strategies
May 13, 2025
-
AI Analysis of Large Qual Datasets: How Big is Too Big for Reliable Qualitative Insights?
Apr 30, 2025
-
Expanding Horizons: Large Context Windows and Enhanced AI Capabilities in Research
Apr 23, 2025
-
Qualitative Research in the Age of AI: A series exploring AI for Qualitative Market Research
Apr 15, 2025
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